

Hi, I'm Michal – a product designer with 14 years of experience, both as an individual contributor and design leader.
I handle the full design process: from business concept d.mba certificate and user research to UI design and close collaboration with Dev and QA. As a former Head of Design, I've also led team growth, performance reviews, and career development.
I also run the Apploads podcast, where I talk with product and design professionals about building better digital experiences.


Knowledge Base Management
View project
Zowie Widget + Config
View project
E-com & Editor Pages
View project
Post-Chat Survey Migration
View project
Spark - UI Heuristic Evaluation App
View project
Miscellaneous
View projectZowie
Product Design Lead
2022 - 2026
Led the design of a new AI Agent features and built a new Inbox interface from scratch to improve user experience and streamline customer inquiries.
Packhelp
Head of Design
2018 - 2022
Evolved from IC to managing a team of 10 designers. Led a full rebrand, launched a 2.0 version of the online package editor and improved the e-commerce offering.
Shoplo
Head of Design & UX
2017 - 2018
Redesigned the e-commerce platform and built native iOS/Android apps with full web feature parity.
El Passion
Senior UI/UX Lead
2013-2017
Designed web and mobile apps for global startups, focusing on early-stage product development.
Connectmedica
Art Director
2011-2013
Delivered 360 campaigns and a wide range of creative outputs—key visuals, web/mobile apps, and branding systems.
For me, design is all about people. I thrive on building genuine relationships with my team, engaging with developers, QAs, and stakeholders to create collaborative environment environment where exceptional design can truly flourish. These connections ensure we're all moving in the same direction, aligned on goals and working together to bring the product to life with shared passion and expertise.
I've always believed that a well-crafted UI is more than just a visual layer—it's the bridge that connects users to the essence of a product. My goal is to make every experience seamless, intuitive, and engaging. I know that visually appealing interfaces don't just grab build trust, trust, encourage adoption, and elevate the product's perceived value, making them essential for both a successful launch and long-term satisfaction.
Being a designer isn't just what I do; it's who I am. I find inspiration everywhere—whether it's a wayfinding system in a busy station or the interface of a ticket machine, I'm design is a continuous journey improve and innovate. For me, design is a continuous journey of learning and discovery, where even the smallest details can spark new ideas.
for work
